BIDRIGHT ROI

This bid cycle is the one you have to get right.

Most carriers have not been able to move rates upward in over four years. That changes now, and the window to reset your rates does not stay open long. Here is what BidRight does to your bid season, in numbers you can defend.

The ROI

Six ways BidRight makes carriers money.

What carriers told us was costing them, and what changes once the bid lives in BidRight. Quotes are from carrier conversations in 2026, anonymized. Customer names in the examples are placeholders.

For carriers new to FreightMath

Bid seasons don't wait.

A lane priced wrong today is a lane you run at a loss for the next year.

A once-in-a-generation macro event for truckload

Get it wrong and you carry bad lanes for twelve months. Get it right and the whole year compounds in your favor.

The carriers who price the next bid season with discipline, instead of gut feel and a spreadsheet built in 2015, come out the other side with the right freight at the right margin. After four-plus years of not being able to move rates up, the margin between a disciplined bid and a hopeful one is the margin that defines your year.

FreightMath DNA

Built on the freight-costing discipline behind FreightMath, not a generic pricing tool retrofitted for trucking.

BidRight comes out of real carrier operations at Nussbaum. Its Modeled OR runs on cost per mile and cost per hour from your General Ledger, so the number you defend to a shipper is the number your P&L will actually show. Pair it with FreightMath and every price line is anchored to load-level Activity-Based Costing.

How FreightMath costs a network →

What you get

BidRight vs. the spreadsheet.

Thirteen things that change when the bid moves out of Excel and into BidRight. Every one is live today.

What a spreadsheet does
What BidRight does
Lane economics
One margin number, set years ago, dragged across the whole bid.
Historical OR from loads on the actual lane, and Modeled OR that moves as you adjust the rate. Both run on cost per mile and cost per hour from your General Ledger.
Setting the rate
Last year's rate plus a percentage, or a gut call on 9,000 rows before Friday.
Auto Rate anchors on what you already charge, weights the market temperature you set, and reads your strategy note. It shows its reasoning on every lane. It proposes; you decide.
Import and export
Convert the RFP to your template, then paste rates back column by column and hope the row order held.
10,000 lanes in about a minute with miles, tolls, and history attached. One click writes rates, capacity, and transit days back into the shipper's own file.
Fuel and pay terms
Re-derive the price by hand for every shipper's fuel program.
Enter your RPM once. The per-shipper math handles fuel, stated miles, and payment terms.
Mileage
Trust the mileage the shipper sent, and lose the difference on every load for a year.
Practical miles calculated independently, with the gap against stated miles visible before you price.
Network fit
Someone who knows the network reads 9,000 rows and marks what's worth bidding.
Define the network once in Area Control. Every bid is checked against it on import, so your team reviews a short list.
Defending the rate
A number in a cell. When the shipper pushes back, you're arguing from conviction.
Every rate opens up: the loads behind it, the cost it's built on, the reasoning Auto Rate used. You answer the pushback with evidence.
Market data
Export a market file, paste it into another tab, line it up by hand.
Two rate integrations built in, plus any benchmark you already pay for, next to your own history on the row.
Team handoffs
Email the file to Sales, get three versions back, reconcile before the deadline.
Sales, Pricing, Operations, and Review on one bid and one set of numbers. Nothing gets forwarded.
Rounds and feedback
Round 2 starts from memory and whatever notes survived in the margin.
Round 2 opens with everything you knew in Round 1 already on the lane: feedback, target rates, due dates.
Bid history
Search the shared drive and hope the file is named something useful.
Every past bid and your FreightMath history in one query. What we quoted, what won, what our history is in that corridor.
After the award
Whether the shipper actually tendered the volume is anybody's guess by renewal.
Real orders matched against the award, so you know who honors volume before the next negotiation.
When it improves
Improve the template and only the next bid benefits. Everything you already ran stays where it is.
A change shipped this week applies to every bid at once: the one you're building, the one in Round 2, and every bid already in your warehouse.

Built in the open

How fast BidRight moves.

Every point is one of Nussbaum Technology's weekly “Here's what we shipped” emails to Early Access carriers. Click a point to see what landed that week. The line grows with every newsletter.

21weekly release notes since the series began
204features, improvements, and fixes called out
10shipped items per newsletter, on average
37weeks into 2026, and counting
JanFebMarAprMayJunJulAugSeptodayFeb 10: Paid Alpha announcedApr 10: Paid Alpha opensMay 5: BidRight Alpha liveAug 28: Graduates to Early AccessPaid Alpha announcedPaid Alpha opensBidRight Alpha liveGraduates to Early AccessApr 3: FreightMath historical data on every lane (7 items)Apr 10: Bid workflow stage stepper (8 items)Apr 17: Smarter view settings in the lanes grid (7 items)Apr 24: Refresh FreightMath data on demand (11 items)May 8: Smarter mileage from less-than-perfect data (5 items)May 15: Suggested RPM (11 items)May 22: Manual column mapping in bid import (17 items)May 29: Carrier First regional fallback (16 items)Jun 5: Map DAT rates the same way as feedback (11 items)Jun 12: Start building your bid warehouse (9 items)Jun 26: Bid header refresh (11 items)Jul 2: Row selection for lane updates (6 items)Jul 10: Lane Search and Area Control (8 items)Jul 17: My Tasks and email notifications (8 items)Jul 31: AI Bid Insight (16 items)Aug 7: Customer logos (8 items)Aug 21: Customer contract details (12 items)Aug 28: Target OR and Min Rate in Auto Rate (7 items)Sep 4: Commitment tracking and AI contract reader (10 items)Sep 11: Active Rates inside the bid (6 items)Sep 18: Commitments vs. actual loads (10 items)
One weekly newsletter. Bigger dot, more shipped. Hover for the clip from that week Product milestone Today

Week of September 18, 2026 · newsletter 21 of 21

Commitments vs. actual loads

Hauled loads are matched back to published commitments and graphed above the commitment table. Click a commitment and the graph filters to that lane, so you can see where you are running ahead or behind.

3 new4 improved3 fixed
Commitments vs. actual loads chart above the commitment table
Commitments vs. actual loads chart above the commitment table
  • Customer Files tab keeps every contract file for a customer in one place
  • Prior Bid Rates band shows what you quoted that customer last time, inside the bid you are working
  • "New Rates" band renamed Asset Rates ahead of logistics pricing
  • Active Rates band now shows the commitment type
  • Double Drop and Stepdeck trailer types; sticky table headers in Area Control and Customers
  • Bug fixes: re-uploading a changed bid file, ZIP-only lane locations, and imports over 21,000 lanes

See it run

Watch a real bid go through BidRight.

The full walkthrough plus twelve short chapters on the moments that save the most time. Every video also has its own page, so you can send a single chapter to a colleague. Browse all videos →

Chapter 1Platform Tour

A lap around BidRight: where bids live, how the warehouse is organized, and where your team works.

Open this video on its own page →
Chapter 2Bid Import

Watch a shipper file land with practical miles, tolls, and history attached to every lane.

Open this video on its own page →
Chapter 3Review and Mark Interest on Lanes

Work the short list: read lane economics, mark what is worth bidding, and pass on the rest.

Open this video on its own page →
Chapter 4Auto Rate Function

Set the market temperature, anchor on what you already charge, and read the reasoning on every lane.

Open this video on its own page →
Chapter 5AI Strategy and Team Review

Write one line of strategy, let Auto Rate apply it, and bring Sales, Pricing, and Operations onto one set of numbers.

Open this video on its own page →
Chapter 6Export Rates to Shipper File

Rates, capacity, and transit days written back into the shipper’s own template. Only the lanes you priced.

Open this video on its own page →
Chapter 7Record Awards and Publish

Post what the shipper awarded and publish it to the team as a commitment.

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Chapter 8Track Commitments and Compliance

Real orders matched against the award, so you know who honors volume before the next negotiation.

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Chapter 9Lane Search in Bid Warehouse

Every past bid and your FreightMath history in one query: what you quoted, what won, and your history in the corridor.

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Chapter 10Area Control

Define the network once. Every bid is checked against it on import, so your team reviews a short list.

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Chapter 11Account and Company Settings

Users, roles, fuel programs, and the company defaults every bid inherits.

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Chapter 12Help Center and Support

Where to find the documentation and how to reach the BidRight team when a question comes up mid-bid.

Open this video on its own page →

For carriers, by carriers

Are you ready to Bid Right?

See BidRight run against a real bid. Our team will walk you through it live, well before your next season opens.

BidRight overview